Fly Dance Fitness participants enjoying a dance workout in a lively studio, led by an instructor in an orange cap.
Three circular headshots of Fly Dance Fitness instructors on an orange background. Text below reads, "Learn more about Fly Dance Fitness®, our history, and the story behind our commitment to bring this unique experience and community beyond our flagship location in Sarasota, Florida."
Three circular headshots of Fly Dance Fitness instructors on an orange background. Text below reads, "Learn more about Fly Dance Fitness®, our history, and the story behind our commitment to bring this unique experience and community beyond our flagship location in Sarasota, Florida."
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Empower Your Fitness Journey

At Fly Dance Fitness®, our mission transcends beyond just workouts; it's about creating an experience each time you enter our doors.

We believe in inspiring you to push boundaries, all while enjoying every step of the process.

We believe life is a party, which is why our classes focus on celebrating movement, fostering an inclusive community, and witnessing potential turn into achievement. We're more than a studio; we're a fitness community, and we're excited to share this joy with you!

Fly Dance Fitness participants joyfully dancing in a class, smiling and wearing caps.

our story

Through passion and dedication, owners Kari and Stacey turned Fly Dance Fitness into a thriving community over the last 5 years.

Kari began dancing at age three, continuing through competitive dance and high school color guard. At the University of Florida, her strong math skills led her to a BS in Industrial & Systems Engineering and later an MS in Management. Moving to Sarasota with her husband Dave, Kari excelled in corporate roles while cherishing her role as a mother to three children. Discovering Fly Dance Fitness in 2016, she rekindled her passion for dance, becoming an instructor and co-owner in 2019. Kari's attention to detail and dedication to community have been pivotal to Fly's growth and success.

Meet Kari, Chief Operating Officer:
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Stacey, a third-generation entrepreneur, pursued a psychology degree at the University of South Florida before rediscovering her love for dance at Fly Dance Fitness. Balancing marketing and business roles with her passion for movement, she teamed up with Kari in 2019 to elevate Fly into a thriving community. The success Fly Dance Fitness has experienced is in great part to Stacey’s social media strategy and creativity. Her journey proves the power of following one's dreams, inspiring others through her dedication and entrepreneurial spirit.

Meet Stacey, Chief Executive Officer:
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OUR JOURNEY
YOUR INSPIRATION

From our humble beginnings in 2014 to becoming a globally recognized brand, this timeline is a testament to our growth, innovation, and the unbreakable spirit of our community. Witness the milestones that define us and fuel our passion for dance and fitness.

Fly Dance Fitness officially opened in October 2014 with a variety of fitness formats including their signature format Throw Down.

2014
Fly Dance Fitness is Born

Kari Schroeter & Stacey Marks became clients and fell in love with the supportive atmosphere and the ability to elevate dancing into a challenging fitness class. They quickly became Throw Down Instructors and best friends in the process.

2016
Kari & Stacey Join Fly Dance Fitness

After many discussions and dream sessions, Kari and Stacey partnered together to purchase Fly Dance Fitness. Their vision for expansion came from wanting to share the unique experience and inclusive community with everyone. They believed Fly Dance Fitness was too special not to share with the world.

2019
Partners in Fly

In the midst of surviving and thriving through a pandemic and natural disasters, the team launched a TikTok account and the world responded. Their videos have reached millions of people worldwide who share the same passion for fun and fitness. During these years, our CEO, Stacey was recognized as a Top 35 Under 35 Honoree through SRQ Magazine and the Fly Team celebrated numerous “Best Gym in Sarasota” awards in the community.

2020-2022
Trials & Trending

With a clear demand across social media for a unique dance fitness studio, Fly launched the franchise program in May of 2023. Within the first month, over 300 applicants interested in bringing Fly Dance Fitness to their area poured in. Within just six months of launching, Fly  welcomed three franchises located in Lakewood Ranch, Florida, Orlando, Florida, and Alpharetta, Georgia. In 2023 Fly Dance Fitness celebrated being a Gold Winner in the 2023 "Best of Sarasota Local."

2021-2023
Explosive Growth

Fly began 2024 by signing their fourth franchisee in Broomfield, CO. Shortly following, they have signed their fifth, sixth and seventh locations in San Antonio, TX, Knoxville, TN and Myrtle Beach, SC!

The team also won a Community Choice Award for Best Gym in Sarasota.

Fly Dance Fitness received the Woman Owned Business of the Year Award.

2024
Expanding our Franchise
A Fly Dance Fitness participant energetically dancing in a class, wearing a tie-dye shirt and white cap.

Join Our Movement

Seeking a unique opportunity in the fitness industry?

Fly Dance Fitness® offers a dynamic franchising opportunity. Join us and bring the energy and community of Fly Dance Fitness to your area. With comprehensive support, a proven business model, and an affordable setup, your dream of owning a fitness studio is within reach!

EXPLORE

Fly is the kind of place that will leave you asking yourself "Why didn't I start this sooner?" If you enjoy and have fun dancing, want a physical and mental challenge, and are open to a warm and supportive community then Fly is it. The instructors are lovely, the space is well-kempt, and the music and lighting set you up to feel free to let loose. Seriously the most fun I've ever had working out! I'm grateful to have found you, Fly!

Michelle W.

Group of Fly Dance Fitness participants and instructors posing together and clapping after a class, dressed in athletic wear and caps.